More than likely after the $1 play loses and we are 13-5 in the NFL, I will buy Spartans' package. However if we don't lose and are still full steam ahead, we'll treat the NFL like any other sport. We go forward early, sticking primarily with teams we know and/or have followed more than others. It's easy to try and do TOO much, too soon - and end up either losing the focus/edge, or getting frustrated.
We'll just do our best to get the better of the numbers throughout the market's life -- and get those numbers to our long term clients with reasonable reasoning, win and move on, or lose and learn from it like we do the other 364 days. For me, there is no difference in what sport it is - the patterns are cyclical and we just need to be one (or three) step ahead from week to week. We will bet early, often times as soon as the prior Sunday night when the lines become widely available.
Our long term packages are still widely available available (must keep sense of humor) -