Looking for some help with some simple sports betting math. Tried google but all I found is win percentage in order to make a profit (magic # 55%, etc).
What I'm wondering, is there simple "math" to figure out if a money line has value. For example, in poker I know that the math tells me that if I need one card to make a flush after the flop I can call a bet half the size of the pot.
So an example would be, if "Bet A" has a 53% chance of winning by my research and tracking and I'm getting even money - the math says it's a good bet, and vice versa.
So long question longer, is there a guide or an article somewhere that can lay that out for me? Hopefully my question and the example makes sense.